If you follow me on Instagram or Facebook, then you might know that I’m working hard on stepping up my food photo game in 2015! And when I asked what everyone else was working on this year, the word on the street was that a lot of you are looking to improve your photos and styling too. Which is awesome! Let’s talk shop.
This post is all about the EASY things that have really helped me out over the past year or so. I work on a small budget, low tech system and I don’t think I’m alone there, so I’m sharing the very cheap or free things and the tips that have helped me endlessly! I’d love it if you’d share the things that have helped you the most in the comments. Let’s do this!
- Plan your shots. If this seems like common sense to you, then you’re already ahead of the game. And if it doesn’t, then you should start! Planning out the different shots that you want to achieve before you start shooting is just good common sense. Food is a time-sensitive subject – as soon as the ice cream goes on the plate, you need to get that shot, yesterday! So it really helps to have a solid idea of how you’re going to style and shoot your photos before you begin. Of course, once you’ve got those shots, you’re free to experiment and be spontaneous, but you can do so safe in the knowledge that you’ve got those money-shots already in the bank.
- Keep your ISO low. If you’re reading this, I’m assuming you’re already using a DSLR camera. Which means that you’re probably already aware of things like exposure, aperture and shutter speed. I think of ISO as the forgotten setting, since it seems to be so often overlooked. I use a Canon 550D, which is an ‘entry-level’ DSLR and I never let the ISO get above 400. If you have a better quality camera you could probably go higher, but for me, that’s the cut-off. If your photos are turning out grainy, I bet a too-high ISO is the culprit.
- Invest in a tripod. If you can afford a good quality one, with an arm to go horizontal and all that goodness, then that’s awesome! I’m working with a pretty cheap model myself, which you can get for $60 online. A tripod is a useful tool to buy yourself a little more time. Set that baby up, and then you can work with laying out your shot in a way that you’re happy with. And if your camera has a timer function, you can do pour-shots and hands-in images as well, which are a lot of fun.
- Work with the light you have, not the light you want. This one was a hard lesson for me. As you probably know by now, natural light is the best light for food photography. But there are lots of different kinds of natural light. Here in Queensland we get a clear, blue sky and a hot high sun beaming through the hole in the ozone layer pretty much all year round. That high, harsh light is difficult to work with. Through a lot of trial and error, I’m finally coming to terms with it – I’ve learned to shoot late in the day near an East-facing window, and use a reflector to bounce some light back. Of course, when there is a bright cloudy day, I still jump for joy and put my baking-pants on, but me and the sun are slowly learning to get along.
- Be a critic. I CANNOT recommend this enough. Go and check out what other people are doing, and find your favourites. Who’s images make you want to dive right in, and why is that? Are they richly contrasted? Or soft and shadowy? Which direction is the light coming from? How does it hit the food? What time of day do you think it is? Do you think they bounced or blocked any light? Go and look critically at the work you love to try and learn from it. And hey, you can always drop your heroes an email to ask for some tips, or better yet, a specific question about their photography. I do this ALL. THE. TIME. and nine times out of ten, people are incredibly helpful.
- BONUS TIP! This one is just for funsies, and something I’m still working on myself. But try turning off your auto-focus every now and then, especially in a tight close-up shot. It allows you to really pick up the exact detail that you want to emphasize, and often makes for a killer image.
Just in case you were interested, here are some of my regular sources of photographic inspiration:
- David Loftus! I’ve blathered about how inspiring this gentleman is before. His photography blows my mind and he works with all my food heroes.
- Linda Lomelino – I don’t think it’s allowed to talk about food photography on a blog without mentioning this lady. Her work has such a strong aesthetic, and is undeniably gorgeous. I can’t wait for her book ‘Sweet Food & Photography’ to come out in English.
- Molly Yeh – Molly is a great example of working with the light that you’ve got! Her photos are consistently atmospheric and moody, but not too serious at the same time. Her secret to good photography is in the first paragraph of this post – and it’s so true.
- Joy Wilson – Joy’s photos are totally consistent, totally beautiful and all about the food. If the point of your blog is to teach, then go to Joy for your inspiration. I think her photos are pretty much the best in the biz.
- Jeni’s – OK, so this is an ice cream company and not a person, per se. But everything these guys produce – photos, gifs, videos, books – is consistently amazing, and it inspires the crap out of me. I love it.
- And not to state the obvious here, but Pinterest! Especially my Incredible Food Styling board. That’s where I put everything that I can’t tear my eyes away from.
So – what do you think? Was that helpful? Is there anything else you’d like me to cover? And what are YOUR best food photography tips? Next weekend I’m hoping to share some easy ways to step your food styling game up – so get psyched for that! Happy Saturday!
LOVE these – thanks so much for sharing Sarah! Looks like we have the same inspirations, drool over jeni’s like erryday *drool emoji if there was one*
Those Ohio ice cream makers slay me.
Super helpful! I’m trying to step up my game lately. It’s a fun little project really.
I find I am really drawn to images that don’t look overly styled. There’s something really beautiful about chaos for me.
I’m playing with texture a fair bit, trying to get some depth in my backgrounds. Because I have to squeeze blogging into my life I am also learning to play with far from ideal lighting too ????
Sorry, my smiley face emoji came up as question marks :)
HAHA, it happens surprisingly often! I totally gotcha.
EXCELLENT tips and resources Sarah! I’ve been feeling a bit stuck creatively with my own food photography but going through these guys’ work got me a little bit excited about it again. Also, can we just discuss the consistency of Linda and Molly’s work? Gosh, I would love to get to a point where people can just look at my work and instantly know it’s mine. You know what I mean??
Great Tips!
Thank you for this! Photography is definitely my biggest blogging struggle.
My pleasure! I hope this helped!
Great Tips! I love all those blogs you mentioned. One of these days I’ll get onto the coveted SUGAR HIT LIST…get it…hit-list. It’s a bad pun.
Thanks Sarah.
-Aaron
It was an amazing pun! Don’t let anyone take that pun goodness away from you.
Thank you for these advice!
For me tip number 4 is the hardest one. Here in Finland there are times when the Sun is up only 2-3 hours per day and even those times it’s quite shadowy. I’m going to buy a tripod soon, any tips for that?
Thank you so much for these tips! I’ve been struggling with the light recently after moving from Australia to the UK, so it’s interesting to hear you say that you’ve struggled at times over there, too. It’s definitely a case of mastering what you have, as you say. Today I made much more effort to set my shot up – I set up my tripod, put it on a timer and made much better use of my reflectors. Still got a very , very , very long way to where I want to be, but it’s a good start, I feel!
Thanks again – very helpful1
More than happy to help!
Great Tips!! I also am trying to up my photo-game this year so thanks for the photo-taking reminders! I love all of these especially the planning shots ahead of time tip – this has definitely helped me out so much.
I’m so glad it helped you out!
This is super helpful – thanks, Sarah!
Love your blog! I just started my food blog last week and these tips are so helpful! Thanks so much :)
DUDE. I can’t wait to work on my OMG ISO. I feel like I’m stillllll figuring out my camera. It’s tricky biz! <3
Hey there sarah! I was just wondering the make/model of the tripod you use to take top shots of your food? Great site by the way. :)
Hi Nicy – my tripod’s actually not great, I wouldn’t recommend it – it’s not designed to do overhead shots. If you can’t afford a full-on tripod with a reticulating head, then maybe a boom stand would be a good option? Check them out here I’m thinking of getting one of these to tide me over until I can afford an upgrade.
Great tips. I’m very much a novice when it comes to food photography – photography in general, really!
anyway, it’s mighty lovely to meet another aussie foodie. So happy to have stumbled across your blog!
Great to meet you too Cecily! Your cakes look incredible!
Natural light is so hard to come by here in Holland :/ but it’s totally the bee’s knees in terms of photo quality. I’m investing in a tripod right about now.
Hi Sarah,
Just came across your post and it’s as if you read my mind. SO trying to get better photos this year with my not-so-fancy camera (just got it for Hanukah and used my iphone before) that I am adjusting to. Better at cooking than food styling and a work in progress! I too get that harsh sunlight most of the day here in los angeles. Thanks for your helpful tips and here’s to some amazing photos! Cheers!
So glad I could help Jess! I’m totes coming to check out your blog. I love LA!